How To Layer Meme Marketing Into Your Existing Influencer Marketing Strategy

We are not saying you should fire your big influencers.

Big influencers are good for credibility and deep storytelling. Meme pages are good for reach and frequency.

You need both.

Key Takeaways

  • Memes as base layer: Always-on drumbeat maintains baseline awareness
  • Influencers for spikes: Use macro creators for launches and big moments
  • Multiplier effect: Meme warmup makes influencer campaigns land harder
  • Build foundation with layered meme strategy

The Base Layer

Think of FindClout as the bass line. It is always running. It provides the rhythm.

You keep a steady drumbeat of 1 million views a day to maintain baseline awareness.

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Add always-on meme marketing to your existing influencer strategy

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The Spike Layer

Then you use your big macro-influencers for the spikes.

You hire the big name for the product launch. You hire the celebrity for the Super Bowl.

The Multiplier Effect

When the big influencer posts, it works better because the audience has already seen your watermark 50 times that month.

You have warmed them up.

If you only do the spikes without the base layer, you are shouting into a void. You need the constant background radiation of meme culture to make the spikes land.

Build the foundation with us. Build the penthouse with them.

50x
Brand Exposures Per Month

Audience sees your watermark 50x before macro influencer posts through base layer strategy. Warmup creates multiplier effect.

Build The Base

Layer memes as your foundation, keep influencers for the spikes

Get Started

Base layer • Spike strategy • Multiplier effect